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RHED Pixel

Title: Step Out To Fight Diabetes PSA
Client: American Diabetes Association

When the American Diabetes Association decided to change the name of their top fundraising event they knew they were going to need help getting the word out. RHED Pixel put together a series of public service announcements showcasing the new Step Out to Fight Diabetes campaign. The spots, which were shot in HD and focused highly on the events new branding identity, were distributed both online through the ADA's website and to broadcast news stations across the nation.